Carbonzero Simply Milk range expands
The range of carbonzero Simply Milk is expanding to include a 3-litre bottle size following the success of the inaugural 2-litre bottles.
Developed in a collaboration between Fonterra and another Kiwi New Zealand co-operative, Foodstuffs North Island, Simply Milk has been certified carbonzero by supporting native forest regeneration and renewable energy projects that offset our emissions.
Since the launch of the carbonzero Simply Milk brand, Fonterra and Foodstuffs have continued to make progress on climate change.
We are taking steps to achieve our sustainability targets including issuing greenhouse gas reports to farmer suppliers, announcing trials for Kowbucha to reduce methane emissions in cows and switchingTe Awamutu site from coal to biomass reducing emissions by 10% in the past year.
Foodstuffs North Island are also doing their part and have pledged to reduce their greenhouse gas emissions by 30% below 2005 levels, by 2030, and to become carbon neutral by 2050.
Kiwis have been doing their bit too, and by choosing Simply Milk they’ve helped offset 4223 tonnes of carbon. This is equivalent to the carbon captured by 10,000 planted native trees over 50 years.
Christofer Anderson, Head of Merchandise for Chilled Beverages Foodstuffs North Island says, “New Zealanders are increasingly more conscious of the impact of what they buy and consume on our planet, and we’re seeing this trend translate to the choices we bring to our customers.
“New Zealanders are increasingly more conscious of the impact of what they buy and consume on our planet, and we’re seeing this trend translate to the choices we bring to our customers.
Since the introduction of Simply Milk back in 2020, over 2.2 million bottles have been sold, and because customers tend to buy the size of milk to suit their fridge, it was time to introduce a Simply Milk for 3L milk drinkers, who also want to make a simple swap that can make a big difference.”
“Simply Milk is a great way for Kiwis to support action on climate change,” says Rosie Cotter, National Sustainability Manager at Fonterra Brands NZ. "As New Zealand owned co-operatives, Foodstuffs and Fonterra are committed to delivering sustainable products for our customers that are better for the planet. Simply Milk helps us achieve this.”